Before getting into this post, I would like to point out that I am NOT being paid by Canva or the creators of Canva to write this post. I am though including links to products on an affiliate portal for Amazon, where a small portion of each purchase goes towards supporting this site.
Being a stay at home parent is definitely a tough job, especially when you are trying to make ends meet. Some parents are even considering starting an at home business, but wonder about the tools necessary to make it a success. These tools can seem hard to find at times especially for creating content for social media.
Marketing on social media can be one of the hardest but most rewarding activities to grow your businesses. Finding the right images or words to say can be hard. And learning programs like Photoshop or Illustrator by Adobe can seem like time consuming and tedious tasks. Almost too time consuming to make them worth it. There are plenty of tools on the Apple App Store that provide some relief to the efforts but none quite like Canva.
Canva is an app for iOS that I discovered when I launched my own business back in October. I searched high and low, even trying to use apps like 53 by Paper or even some of the Adobe apps. But none of these were particularly straight forward to a point where I could make content and put it right on social media.
Canva provided this though. The layout of the app was so simple and easy to get into that you could start right away with creating content for your company. From facebook posts to Instagram graphics like the one below, Canva tied it all together. I was making professional looking social media graphics in less than 10 minutes.
I often like to take a sketch book and draw out what I am wanting to make that way I can better create it on the Canva app. But what is even better is the layouts that it offers to help inspire you. From templates for wedding invites to ones for Spring Sales on items, the layouts provided the base for great content.
And with all the free images provided to you, there wasn't anything you couldn't create. Granted there are images and icons and whatnot that do require you to purchase them to use, there is generally enough free stuff on the app to get you going into the right direction. You can even upload your own pictures and content. (If you want to get into photography, you can check out my post about getting your first family camera.)
What Canva also provides is a huge variety of fonts to use that will help bring your posts to life. And this is important. Finding the right mix for your content could be the difference between creating a lot of engagement or not getting any at all. So finding the right balance is important. There are some template Text layouts that provide you with the right fonts and layout without having to do much thinking. Helping bridge that gap in creating engaging content.
-The Undercover Dad
Canva on the iOS App Store: link
A collection of experiences fathers from all walks of life. From the good and the bad. All complimented by products that support the writers and content creators.